Design
We like things that work. That’s why we design products, services, and digital solutions that deliver for you and your customers. By involving end users in the design process, we ensure every solution adds value and is easy to use. Whether you need full support or help with a specific step, we’re here to assist.
Understanding the problem.
We begin every project with research—desk research, expert interviews, and, most importantly, user research. This isn’t about numbers but understanding human behavior. Using various methods, we uncover gaps and opportunities to give your product a competitive edge, forming the foundation for our design decisions.
For the Sensate Series, we observed patients during mealtime, analyzing their behaviors and emotions. Many needed assistance, but some avoided company due to embarrassment. This deep insight led us to design an award-winning solution.
Creating opportunities.
With a clear understanding of the problem, our multidisciplinary team explores innovative ideas to help your business thrive. We evaluate options, consider constraints, and focus on solutions with the greatest impact for users.
For BlenDrill, we turned the challenges of outdoor cooking into inspiration for a groundbreaking solution.
Designing the solution.
This is where ideas come to life. Through rapid prototyping, we test the design’s feasibility—whether it’s a product, service, or digital solution. Each iteration helps us better understand user needs and refine the design. Prototypes also help engage stakeholders, partners, and investors.
We collaborate closely with you, incorporating feedback to ensure the final solution delights users and fits your business. Jarra, our self-cooling carafe, went through many iterations, allowing us to fine-tune every detail and create an award-winning design.
Ready for manufacturing.
We ensure your designs are both manufacturable and true to their original vision. Once finalized, manufacturers may adjust designs for production, potentially impacting functionality or aesthetics. We’re here to guide this process, ensuring your solution remains intact and production-ready.
For the JordiLight device, we supported our client through manufacturing discussions, providing feedback to maintain the design’s integrity while optimizing it for production.
Telling your Story
Every great product tells a story, and we help bring it to life—from visual identity to packaging details.
For Gader Al-Badiya, a Jordanian brand rooted in tradition, we reimagined their packaging to honor local heritage while appealing to modern shoppers. Inspired by Karak’s famous “Karaki Jameed,” we designed patterns based on bold, cross-stitched embroidery and paired them with contemporary layouts. A clean, neutral font ensured clarity across print and digital platforms.
This project not only celebrated cultural heritage but also empowered local communities, reflecting the heart of Gader Al-Badiya’s mission.
Understanding the problem.
We begin every project with research—desk research, expert interviews, and, most importantly, user research. This isn’t about numbers but understanding human behavior. Using various methods, we uncover gaps and opportunities to give your product a competitive edge, forming the foundation for our design decisions.
For the Sensate Series, we observed patients during mealtime, analyzing their behaviors and emotions. Many needed assistance, but some avoided company due to embarrassment. This deep insight led us to design an award-winning solution.
Creating opportunities.
With a clear understanding of the problem, our multidisciplinary team explores innovative ideas to help your business thrive. We evaluate options, consider constraints, and focus on solutions with the greatest impact for users.
For BlenDrill, we turned the challenges of outdoor cooking into inspiration for a groundbreaking solution.
Designing the solution.
This is where ideas come to life. Through rapid prototyping, we test the design’s feasibility—whether it’s a product, service, or digital solution. Each iteration helps us better understand user needs and refine the design. Prototypes also help engage stakeholders, partners, and investors.
We collaborate closely with you, incorporating feedback to ensure the final solution delights users and fits your business. Jarra, our self-cooling carafe, went through many iterations, allowing us to fine-tune every detail and create an award-winning design.
Ready for manufacturing.
We ensure your designs are both manufacturable and true to their original vision. Once finalized, manufacturers may adjust designs for production, potentially impacting functionality or aesthetics. We’re here to guide this process, ensuring your solution remains intact and production-ready.
For the JordiLight device, we supported our client through manufacturing discussions, providing feedback to maintain the design’s integrity while optimizing it for production.
Telling your Story
Every great product tells a story, and we help bring it to life—from visual identity to packaging details.
For Gader Al-Badiya, a Jordanian brand rooted in tradition, we reimagined their packaging to honor local heritage while appealing to modern shoppers. Inspired by Karak’s famous “Karaki Jameed,” we designed patterns based on bold, cross-stitched embroidery and paired them with contemporary layouts. A clean, neutral font ensured clarity across print and digital platforms.
This project not only celebrated cultural heritage but also empowered local communities, reflecting the heart of Gader Al-Badiya’s mission.