KNIT-IT Bread Basket
An Innovative Flat-Packed Bread Basket
At Twelve Degrees, we embarked on a journey driven by the vision of redefining sustainability and functionality. Commissioned by RIG-TIG, a renowned Danish brand synonymous with quality, we were entrusted with the task of revolutionizing the European market’s bread-serving experience.
Year
2022
Client
Rig-tig
Picture this: a bread basket that transcends the ordinary, designed to address the challenges of space utilization both during storage and shipping. Our concept emerged from the need to optimize every facet of the bread basket’s lifecycle.
By harnessing the power of folding techniques, we crafted a flat-packed bread basket that defies conventions. When not in use, our basket seamlessly folds into a compact form, rendering it remarkably space-efficient. No longer will bulky baskets dominate kitchen counters – our design slides into drawers, embracing a new era of practicality.
But our design isn’t just about convenience. Our flat-packed basket not only saves storage space but also reduces the carbon footprint associated with shipping. The basket’s compact nature translates to more efficient transportation, translating into fewer resources consumed and a lighter ecological impact.
This versatile product serves a dual purpose as both a placemat and a bread basket. Its rectangular shape makes it ideal for use as a placemat, while folding and fastening the sides transforms it into a sturdy bread basket.
Our commitment to delivering a high-quality product led us to a rigorous testing and refinement phase. Through a series of iterative tests and ongoing collaboration with our client, we fine-tuned every aspect of the product. This process ensured that the final result met and exceeded our quality standards, aligning perfectly with the client’s expectations and demands.
Unfastening the sides allows for easy storage, practical cleaning, and a variety of other uses. Crafted from woven cotton with a thickness of approximately 3-5mm, the material is rigid enough to maintain its shape while buttoned but flexible enough to fold easily and form a more natural shape when unfastened. Available in a range of finishes and colors to suit different seasons.
