A Dream Realized: Winning the A’ Design Award
At Twelve Degrees, our commitment to innovative and elegant design was recently recognized on an international stage. Our founder, Sahar Madanat Haddad, received the prestigious A’ Design Award in 2010 for the Vanilla Lounge Chair, a piece that exemplifies our dedication to blending aesthetic beauty with functional excellence.The Vanilla Lounge Chair: A Masterpiece of Design
Inspired by the generational contrasts and the grounding influence of heritage, the Vanilla Lounge Chair is a harmonious blend of tradition and modernity. Its ergonomic design, featuring a bent wood frame and stainless steel base, ensures optimal comfort. The decorative metal sheet in the middle not only adds to its visual appeal but also symbolizes the connection between the past and the present. The chair’s wide seat, adjustable neck rest, and 360-degree rotation and tilt mechanism provide an unparalleled lounging experience.
The A’ Design Award: Recognition of Excellence
Winning the A’ Design Award in the Furniture Design category validated our vision and hard work. The award ceremony in Como, Italy, was a celebration of design innovation, offering an invaluable opportunity to connect with fellow designers and industry leaders. Seeing the Vanilla Lounge Chair admired on a global stage was an affirmation of our efforts to promote Jordanian craftsmanship.The Winner’s Exhibition: A Celebration of Design
The Winner’s Exhibition was a showcase of the finest designs from around the world. The Vanilla Lounge Chair stood out not only for its aesthetic and functional qualities but also for its underlying message of cultural harmony and sustainability. Engaging with a diverse audience at the exhibition, our founder shared the meticulous process behind the chair’s creation, emphasizing the importance of local craftsmanship and environmentally friendly production.Looking Ahead: Inspiring the Next Generation
The success of the Vanilla Lounge Chair at the A’ Design Award is a milestone for Twelve Degrees. It inspires us to continue our journey of innovation and creativity, drawing from our cultural heritage while embracing modern design principles. Our commitment to sustainability and local craftsmanship remains unwavering, as we strive to create designs that resonate globally.Join Us on Our Journey
We invite you to explore the Vanilla Lounge Chair and other unique creations on our website. Whether you are a design enthusiast, a fellow creative, or someone who appreciates exceptional craftsmanship, we believe there is something for everyone in our collection. Stay connected with Twelve Degrees for more exciting updates and innovative designs. Together, let’s celebrate the beauty of design and the joy it brings to our lives.
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