At our award-winning product design agency, deep customer insights are integral to our design process. We tailor a variety of research methods to fit your project’s unique needs, whether it’s conducting diary studies globally, testing intranet platforms with employees, or observing customers as they shop. Simply tell us what you need to learn, and we’ll provide the answers from your customer’s perspective.

For example, in a recent project with OXO, we partnered with them to explore cooking, organization, and food preparation habits in the Middle East. Through qualitative research involving in-person and remote methods with users in Jordan, KSA, and UAE, we provided the insights OXO needed. This study now supports OXO’s current and future product development efforts.